Ask a Heroine: Trademarking Your Biz, Shifting Your Day-Job Hours, Making Your First Client Money and More!

Ask a Heroine: Welcome to the experts corner, love. This is where you ask your burning questions on business and life, and receive personal advice from the best. Each month we feature amazing industry Heroines and their wise video answers to your deepest inquiries. Here, questions give way to solutions, insights transform into action, and we all rise together…

Jo-Ná Williams – The Artist Empowerment Firm

Question: When does it make sense to trademark my business name? I don’t want to risk losing it and having to change it later, but I don’t know if this is the smartest place to put my money in this stage of my business. Help!

Lydia Lee – Screw the Cubicle

Question: I have a day job, and I’m building my business on the side. I don’t make enough money to quit just yet, but I’m starting to think about shifting to part-time, so I can ease my way out of the job. What’s the best way to bring this up with my boss?

Brittney Castro – Financially Wise Women

Question: I know if I want to be financially free, I need to start investing. But I feel like I don’t make enough money yet for this, and I don’t even know where to start. What should I focus on right now to get my foot in the investing door?

Amethyst Wyldfyre – The Empowered Messenger

Question: I’m trying to figure out the best balance between trusting my intuition and using proven business practices. How do I what feels right to me, but at the same time be smart about what’s already proven to work?

Anne Perry – Founder and CEO of Business Heroine Magazine

Question: I’m new to business and ready to bring in my first client. I know I’m good at what I do, but the thought of charging money is freaking me out! Is it OK to lower my rates to get my first client, or would that be shooting myself in the foot?